Partners - Robert Viola Partners

— Robert Viola

ROBERT VIOLA

RVP MANAGING PARTNER

At RVP, “partner”
is not simply what
we call our team
members, it defines
how we work. With
each other, and
with our clients.

At RVP, each of us brings our individual strengths—our own experience, talents, and imagination—to collectively unearth, foster, and refine the essence of a brand to reveal its possibilities and enable sustained growth and success for our clients.

Our backgrounds are diverse, our histories wide-ranging, and our perspectives have been informed by everything that we have observed and learned along the way. While we are compatible, we believe in creative abrasion, encourage respectful discord, and are not afraid to challenge one another in pursuit of the optimal solutions for our clients and for the greater good.

More than a shared philosophy, our common endeavor is doing our best work for our clients. And demonstrating our expertise, our passion and our humanity simultaneously—to build enduring relationships.

Following are the professionals we’re proud to call our partners…

— Anais Nin

JANICE PHILLIPS

RVP PARTNER

“Life shrinks
or expands in
proportion to
one’s courage.”

JANICE PHILLIPS

For more than twenty years Janice has been a friend and partner in every sense of the word. Her background, talents and capabilities are far reaching. Janice is extremely proficient and capable on the business and management side of our firm. And her incredible dedication to exceptional client service sets the bar sky-high.

As a writer Janice beautifully blends strategy and creativity to create compelling content that moves people to action. Or, sometimes, to tears.

— Maya Angelou

MARCY BAIM

RVP BUSINESS MANAGEMENT PARTNER

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

MARCY BAIM

We’ve had the pleasure of working with Marcy for nearly 30 years. During this time Marcy has undertaken the business and accounting side of our firm, along with handling an assortment of unpredictable situations with grace and humor.

She is fiercely loyal, trustworthy, and dedicated to taking the best possible care of us and our clients. There is no challenge too big (or small) for her to tackle on our behalf; Marcy is our resident miracle-worker.

— Dorothy Balabanos

DOROTHY BALABANOS

RVP MARKETING & BRAND STRATEGY PARTNER

“My guiding
principal is to
understand
audiences
inside and out.”

DJB COMMUNICATIONS GROUP

DOROTHY BALABANOS

Dorothy Balabanos was originally our client at a number of organizations and always comments that the work we collaborated on continually helped get her promoted. Eventually, Dorothy saw the light and came over to the other side to partner with us when she founded her firm, DJB Communications Group.

Dorothy is insightful and fearless, and her expertise in marketing and brand strategy enables her to delve deeply into an organization to help find their key strengths and points of differentiation. To capture the essence of an organization, clearly set them apart and help drive their growth and success.

— Ralph Waldo Emerson

ADAM FLUCK

“What lies behind
you and what
lies in front of
you, pales in
comparison to
what lies inside
of you.”

RVP SOCIAL MEDIA STRATEGY PARTNER

ADAM FLUCK

Adam is our go-to-guy in the social media realm. He truly understands how to help our clients harness the advantages of interactive technologies to express their brand personalities and build meaningful virtual communities.

Adam is a seasoned communications and marketing professional, able to see the big picture and determine how it fits with core business objectives and strategic planning. And, Adam is steadfastly good-natured and composed under pressure—a pleasure to know and work with.

— Eric Halloran

ERIC HALLORAN

RVP WEB DESIGN & DEVELOPMENT PARTNER

"We become the best at something we love by being the best at what is in front of us now."

EDESIGN

ERIC HALLORAN

Eric is a rock-star developer and has been our partner for ten years. During those years, he has never met a technology issue or barrier he hasn’t been able to solve. In fact, he seems to thrive on challenges and deadlines—and his dedication to client service is unsurpassed. 24/7.

Eric thinks outside the box to find innovative solutions, and around corners to circumvent potential problems. Plus, his background and experience as a designer and illustrator proven to be instrumental in answering our clients’ communications requirements.

— George Bernard Shaw

LISA HOWARD

“Life isn’t about finding yourself. Life is about creating yourself.”

RVP PRODUCTION MANAGEMENT PARTNER

FOUNDRY FOUR

LISA HOWARD

Lisa came to us with excellent recommendations from design industry professionals, who understand the importance of sound project management. Lisa possesses exceptional organizational skills and manages our project schedules and budgets to ensure that nothing falls through the cracks.

She is dependable, highly conscientious, and her attention to detail is second-to-none. Thanks to her, we are able to conduct our business at the highest levels of quality and efficiency.

— Rick Marzec

RICHARD MARZEC

“It’s not about
what the client
wants to say, it’s
really about what
their customers
want to hear.”

RVP MARKETING STRATEGY PARTNER

INVERSE MARKETING

RICHARD MARZEC

Rick’s experience working with agencies of all sizes has given him a unique advantage and a keen business sense. He has applied his expertise in business and marketing strategy to help hundreds of clients in a variety of industries optimize their position in the marketplace.

Rick is highly skilled at asking the right questions and listening closely to help develop the most effective messaging solutions. His detail-orientation is phenomenal, and he is masterful at identifying and organizing project priorities to manage projects of any size to enable our team to continually exceed client expectations.

— Emily Dickinson

PAMELA RADKE

“I know
nothing in
the world
that has as
much power
as a word.”

RVP CONTENT DEVELOPMENT PARTNER

RADKE CREATIVE COMMUNICATIONS

PAMELA RADKE

Pam is a very talented creative director with a wealth of experience working with large agencies specializing in African-American and healthcare communications. She is a highly skilled communications professional and is adept at developing effective strategies and approaches for our clients that yield successful results.

Pam’s razor-sharp insight and ability to listen to clients to discover nuances that set them apart and create compelling, creative content has proven to be an invaluable benefit for our clients.

— Joseph Pulitzer

ELISABETH RITZ

“Put it before them
briefly so they will
read it, clearly so they
will appreciate it,
picturesquely so they
will remember it and,
above all, accurately, so
they will be guided by
its light”

RVP PUBLIC RELATIONS PARTNER

RITZ COMMUNICATIONS

ELISABETH RITZ

Elisabeth Ritz has been a valued partner to us and a great resource to our clients. Her experience and savvy in public relations, as well as the global reach of her firm, Ritz Communications, enables them to deliver success to client engagements time and time again.

We have a mutual interest in providing an unrivaled client experience at every touch point, and we appreciate her commitment to building supportive enduring relationships with clients and our team.

NAVEED USMAN

— Naveed Usman

RVP DIGITAL STRATEGY PARTNER

THE USMAN GROUP

“My business philosophy is simple…
the creative process is a collaboration, where each idea has value and every client is unique and exceptional.”

NAVEED USMAN

Naveed came highly recommended by our partner, Dorothy Balabanos. And Dorothy was right. He is a brilliant strategist, with a stellar grasp of the nuances of digital marketing and web-based digital technologies. Naveed’s keen insights help our clients unlock their potential as he guides the process of developing solutions to support their business objectives.

Beyond his knowledge and experience, though, his enthusiasm and generous nature make Naveed a pleasure to have on our team.